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June 14, 2019

NFC-enabled Hot Wheels cars keep tabs on which is fastest

Hot Wheels has done a lot over the past few years to reinvent itself as a brand that’s more than just little die-cast cars. We’ve seen remote control vehicles, augmented reality racing and even cars you build yourself. Now the brand’s next step…

 
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February 14, 2019

Hot Wheels’ new TechMods are remote-control cars you build yourself

Hot Wheels has excelled at merging the real and virtual worlds for the past few years, but a lot of that has really been focused on the driving experience. Specifically, how to make it more like a video game with toys like Hot Wheels AI, Mindrace…

 
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November 4, 2018

Hot Wheels And Forza Just Dropped A Nostalgia Bomb

Sometimes a lifelong car collecting hobby begins with the innocuous purchase of a 1:64th scale Hot Wheels die cast at the grocery store. I remember my first Hot Wheels, and I’ve owned literally thousands of the little things in my lifetime. Now, if you have Forza Motorsport 7 or Forza Horizon 4, you can collect them…

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